TV advertising is the most viewed, the most effective and at the same time the most expensive type of advertising for the advertiser. TV advertising campaign increases the effectiveness of the product or service significantly.
There are 5 main types of TV advertising: Direct advertising, Sponsorship advertising, Product placement, PR and hosting on TV.
TV advertising can be in the form of both an advertising message and a clip. The commercial is the most popular type of advertising. Clips are divided into long (30 seconds and more) and short clips (15-20 seconds).